Nzime

MSW

How we did it: Print design | Website design | Photography | Email marketing

With MSW constantly involved in a diverse range of projects we needed a diverse approach to make structural flooring look and feel both technical and sexy to the trade. We have produced campaigns which push to the very limit of creativity without losing focus.

An informative online presence was achieved by initially creating a strong identity which then led to a feature packed website. Offline projects include a high profile spot UV brochure along with various mailshots including the "What goes on below" campaign that took a day to day environment with a provocative edge to show the product in its situation.